What is the logo?

What is the logo?

A logo is any symbol that visually represents an organization, company, product or brand. A logo basically represents an organization and gives the identity of self-reliance.

A logo can be a single face or something abstract, and a logo can be created by designing the company name itself. But whatever the design, the logo basically conveys the style, service, mindset and taste of an organization. 

Public perception of the organization is formed by looking at the people.

Why is logo necessary for organizations?

A logo represents or acts as an image of an organization. 

When I think of that company later, its logo comes to mind. A logo says everything without saying anything. 

A logo differentiates a company from its competitors.

A well-designed logo designed with attractive colors, sappiness often gets a place in our brain, which can make the customer interested in the company again and again.

Attractive and meaningful logo can attract potential customers instantly

A logo differentiates a company from its competitors.

A well-designed logo designed with attractive colors, sappiness often gets a place in our brain, which can make the customer interested in the company again and again.

An attractive and meaningful logo can attract potential customers instantly.

This can be seen in the Amazon logo. The smiling face below its combination mark logo is 'Happy to get something you want', together with arrows representing A to Z.

Sometimes we form an impression about the company's quality, mindset and service within seconds just by looking at the logo.

Any media needs a logo. Eg: Marketing, Product, Packaging, Social Media, Website etc. Some information about the logo:

In 13th century Egypt, hieroglyphic symbols were first used as proof of ownership. However, the modern logo began in 1440 and commercial logos began to be used in 1910-13. And, by the 1970s, all organizations realized that a company's visual identity was essential.